I am not sure if all GM tape players are the same or not.
As Joe mentioned the demo tapes came in the glove box of cars equipted with the new modern marvel. In this way you could listen to something when you drove your new car home from the dealership.
The first factory installed one I recall came in my mothers 67/8 "Deuce and a Quarter" [Buick Electra 225]
The car also had a foam headliner

and was a hit at the Drive in
In those day there were many after market add on 8 [and even 4] track tape players that could easily be wired up [As a side not the 4 tracks took the same route as Beta]
Seem like I recall Lear as one of the more popular brand names of add ons.
Somewhere around here I've got an insert that plugs into your 8 track that adds a FM radio to you car if it didn't come with one.
I could be wrong about this [and this probably should go in the "Growing up in the 60's" thread] but I beleive 69 was the first year am/fm STEREO radio was an option. Right Joe?
